Experience

Qualification

Pursuing Doctor of Philosophy (PhD) 
University of Dhaka

Masters of Business Administration (MBA) in Marketing 
University of Chittagong

Bachelor of Business Administration (BBA)  in Marketing 
University of Chittagong

Research

Journal Paper:

• Nazia, A. (2015) An insight into import financing in Bangladesh, The Cost & Management, XLIII(3), 27-37

• Nazia A. (2018). Role of transnational corporations (TNCs) in the world economy- An evaluation, Journal of Business and Society, Volume IX, December 2018, Page 154-169

• Ahsan S. H., Alauddin M. Alam M. M. Nazia A. Islam T. (2022) The impact of Loyalty program on Customer Retention: Empirical Evidence from Bangladesh, Journal of Asian Finance, Economics and Business, Vol 9, May 30, 2022, Page 195- 203

• Nazia, A. (2023) “Examining the Antecedents of Online Impulsive Behavior in Consumers: An Empirical Study in Bangladesh.” Premier Critical Perspective, accepted.

Case Studies

• Nazia, A. (2016) Friends Accessories: A glaring example of growing small entrepreneurship, Business Cases (1ed) Chittagong: CP -3510, HEQEP.

• Shahana Z. & Nazia, A. (2016) Bake n Fast: A fast growing bakery of Chittagong, Business Cases (1ed) Chittagong: CP -3510, HEQEP.

Conference:

• Presented paper entitled ‘The Role of Learning Climate in Building Organizational Resilience during the Pandemic Time – Mediating Role of Human Capital’ at the International Marketing Conference on Sustainable Business Transformation: Opportunities and Challenges for Marketing on 8-9 January 2025.

Workshop & Training

    l  Smart PLS organized by IQAC Duration: 09 and 10 May, 2018  Place: Faculty of Business Studies, Premier University
l  Training on Statistical Package for the Social Sciences (SPSS) Duration: 4th February – 2nd March, 2015. Organized by Higher Education Quality Enhancement Project (HEQEP) CP-3510.Place: Premier University, Chittagong
l  Workshop on Case Method. Duration: 11th January – 13th January, 2015 Organized by : Higher Education Quality Enhancement Project (HEQEP) CP-3510. Place: Premier University, Chittagong.
l  Training on Feasibility Study and Academic Research Duration: 18th April – 18thSeptember, 2018 Organized by: SME HEIPLINE Bangladesh Limited Place: Chattogram.

Area of Interests

        ·       Consumer Behavior
·       Psychology
·       Organizational Resilience
·       Green Marketing
·       Sustainability
·       Ethics in Business

Award & Prizes

• Awarded as best paper at the International Marketing Conference on Sustainable Business Transformation: Opportunities and Challenges for Marketing.