Qualification

Pursuing Master of Philosophy (MPhil) in Marketing 
University of Chittagong

Masters of Business Administration (MBA) in Marketing 
University of Chittagong

Bachelor of Business Administration (BBA)  in Marketing 
University of Chittagong

Experience

Research

•         Sultana, A., Reza, T., Tania, F. I., & Chakraborty, A. (2024). DETERMINANTS OF HOUSEHOLD CONSUMPTION OF CHATTOGRAM CITY: AN ECONOMETRIC ANALYSIS. International Journal of Social Science, Management and Economics Research, 2(6), 40-54.

•  Chakraborty, A. (2024). Evaluating Young Consumers’ Perception of Online Shopping Convenience. International Journal of Science and Business, 32(1), 74-86.

•        Chakraborty, A. (2019) Prospects of Medical tourism in Bangladesh. Journal of Business and Technical Progress, 7(2) pages: 59-65. 

•         Ishrat, F., & Chakraborty, A. (2016). “Nishi Green Fields Limited (An Agro-based subsidiary Company Limited)” Business Cases, Volume 1, N0. (1), 2016, Department of Business Administration, Premier University sponsored by Higher Education Quality Enhancement Project (HEQEP) CP-3510

Area of Interests

Experiential marketing and Customer engagement; Environmental marketing.

Conferences

CU Marketing International Conference, Duration: 8-9 January 2025; Place: Department of Marketing, University of Chittagong.

Workshop & Training

• Name of Training: Training of Trainers improving trade and business enabling environment activity in preparation for the delivery of Integrated Supply Chain Management Courses organized by: Feed the Future Bangladesh; duration: 17^th September 2024; Place: Hotel Agrabad, Chattagram.

• Name of Workshop: Workshop on Systematic Literature Review Duration: 12th May 2021 Place: Online

• Name of training: PLS-SEM using Smart PLS: Hands-on experience Duration: 30th November – 2nd December 2020 Place: online

• Name of Training Program: Training on Feasibility Study and Academic Research Duration: 18th April – 18th September 2018 Organized by: SME HELPLINE Bangladesh Limited Place: Chattogram.

• Name of Workshop: Workshop on Teaching & Learning Duration: 7-8 September 2016. Organized by: Higher Education Quality Enhancement Project (HEQEP) CP-3510. Place: Premier University, Chittagong.

• Name of Workshop: Workshop on Curricula Update. Duration: 5th August, 2015 Organized by: Higher Education Quality Enhancement Project (HEQEP) CP-3510. Place: Premier University, Chittagong.

• Name of Workshop: Workshop on Internship Program & Business Research Method. Duration: 12th May 2015 Organized by: Higher Education Quality Enhancement Project (HEQEP) CP-3510. Place: Premier University, Chittagong.

• Name of Training Program: Training on Statistical Package for the Social Sciences (SPSS) Duration: 4th February – 2nd March, 2015. Organized by: Higher Education Quality Enhancement Project (HEQEP) CP-3510. Place: Premier University, Chittagong.

• Name of Workshop: Workshop on Case Method. Duration: 11th January – 13th January 2015 Organized by: Higher Education Quality Enhancement Project (HEQEP) CP-3510. Place: Premier University, Chittagong. 

Award & Prizes

·       Best paper in Services Marketing and Customer Experiences track- CU Marketing International Conference 2025.