PREMIER UNIVERSITY
Department of Business Administration, Faculty of Business Studies
PREMIER UNIVERSITY
Department of Business Administration, Faculty of Business Studies
Profile
Department of Business Administration, Faculty of Business Studies
Farah Israt Tania
Assistant Professor, Department of Business Administration
farah.sky82@gmail.com; farah_mkt@puc.ac.bdAbout
Farah Israt Tania is a passionate academic with over 15 years of experience
in Marketing education. Committed to fostering an engaging learning
environment, she empowers students with critical thinking and practical
knowledge. Holding an MBA and BBA in Marketing, she is currently pursuing an
MPhil to deepen her expertise.
Her research focuses on Marketing Communication, Consumer Behavior,
Psychology, Sustainable Marketing, and Macroeconomics. Dedicated to bridging
theory and practice, she integrates real-world insights into her teaching and
research. Through mentorship and academic contributions, she continues to shape
future marketers and industry leaders.
Experience
| April 2023 Present | Assistant Professor, Department of Business Administration Premier University, Chattogram, Bangladesh |
| October 2009 March 2023 | Lecturer, Department of Business Administration Premier University, Chattogram, Bangladesh |
Qualification
Pursuing Master of Philosophy (MPhil) in Marketing
University of Chittagong
Masters of Business Administration (MBA) in Marketing
University of Dhaka
Bachelor of Business Administration (BBA) in Marketing
University of Dhaka
Research
1. Sultana, A., Reza, T., Tania, F. I., & Chakroborty, A. (2024). DETERMINANTS OF HOUSEHOLD CONSUMPTION OF CHATTOGRAM CITY: AN ECONOMETRIC ANALYSIS. International Journal of Social Science, Management and Economics Research, 2(6), 40-54.
2. Amin, M. R., Alam, G. M., Parvin, M. T., & Acharjee, D. C. (2023). Impact of COVID-19 on poultry market in Bangladesh. Heliyon, 9(2).
3. Tania, F.I , Reza T. Alam P. ( 2022) Impact of Macroeconomic Variables on Stocks Market – an Econometrics Analysis on Bangladesh Perspective, Journal of Economics, Finance, and Management Studies .Volume 5 Issue 8 August 2022 ( 2310-2319)
4. Tania, F.I (2019) Social capital for monetary empowerment of the deprived society. Journal of Business and Technical Progress7(2) (Pages: 20-27)
5. Tania, F.I (2019) Youth entrepreneurship development issues and policy support. Journal of Business and Technical Progress,7(2) (Pages: 105-111)
6. .Tania, F. I Marketing through Cultural Interference: Policy Matters? Journal of Business and Technical Progress VOL 7, No 2 July 2019 (Pages: 106-111)
7. Israt, F., & A. (n.d.). (2016) A case study on “Nishi Green Fields Limited (An Agro based subsidiary of Islam & Company Limited)” in Business Cases (Vol. Volume 1, N0. (1)). Higher Education Quality Enhancement Project (HEQEP) CP-3510. (Pages: 97,98)
Area of Interests
Marketing Communication, Consumer Behavior, Psychology, Service Marketing, Sustainable Marketing, Macro Economics.
Workshop & Training
· Smart PLS organized by IQAC Duration: 09 and 10 May, 2018 Place: Faculty of Business Studies, Premier University
· Training on Statistical Package for the Social Sciences (SPSS) Duration: 4th February – 2nd March, 2015. Organized by Higher Education Quality Enhancement Project (HEQEP) CP-3510.Place: Premier University, Chittagong
· Workshop on Case Method. Duration: 11th January – 13th January, 2015 Organized by : Higher Education Quality Enhancement Project (HEQEP) CP-3510. Place: Premier University, Chittagong.
· Training on Feasibility Study and Academic Research Duration: 18th April – 18thSeptember, 2018 Organized by: SME HEIPLINE Bangladesh Limited Place: Chattogram
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Student's Link
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541, O.R.Nizam Road, GEC Circle, Chittagong.
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1/A,O.R.Nizam Road,Prabartak Circle, Panchlaish, Chittagong.
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Phone: +8809610828282.
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Admission Office: +8801313044515-17
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Accounts Office:
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Controller of Examinations: +8801313044518
Email : controller@puc.ac.bd -
IT Office: +8801313044519 (Bkash)
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info@puc.ac.bd